It will come as no shock to anyone with a pulse and a passing interest in beauty and fashion to learn that nail polish is really effing popular. Consumers, magazines, blogs, men, 5-year-olds–pretty much everyone is into nails.
And it shows no signs of stopping any time soon. We still obsessively search for close-ups of celeb talons and wait with bated breath during every Chanel runway show to see what is gracing the models’ fingers. We jump on every press release touting something new in nails (magnetic polish! nail wraps!) And we’re not the only ones. As the year comes to an end, let’s take a few moments to reflect about all the nuttiness that is nails, by the numbers. We even did all the math for you:
600 BC: The approximate year the first nail polish was used (in China). Modern nail polish as we know it was invented in the 1920s by Michelle Menard. (No word on when the first neon leopard print was invented.)
64%: The number of women who use nail polish once a week or more, according to a Gallup study (via November’s Allure).
416: Number of bottles of nail polish in this nail blogger’s stash.
59%: The increase in nail product sales in the first 10 months of this year, via WWD. Compare that to lip products, which were up a measly 8%.
$130,000: Price of the most expensive bottle of nail polish ever. It was called Gold Rush Couture by Models Own, a gold nail polish in a bottle with a hand-crafted gold lid inlaid with 1,118 diamonds.$30: The price of the most expensive consumer polish on the market now. (Hi, Tom Ford).
$0.99: The price of the cheapest nail polish on the market now. (Wet-n-Wild, which has pretty much cost $0.99 since the 1980′s).
3 hours: The amount of time it takes to get a complicated nail art design applied by one of Lady Gaga’s go-to nail artists, Naomi Yasuda.
3,000: The number of Wal-marts which sold out of Justin Bieber’s Nicole by OPI nail polish collection (via Hollywood Life).
3: The number of nail polishes which have the word “bitch” in the color name (Tom Ford’s “Bitter Bitch”, Deborah Lippmann’s “Bitches Brew”, and Cheeky Monkey’s “Raunchy Bitch”)
1994: The year Chanel released “Vamp,” launching a zillion knock-offs and changing the face of nail trends as we know it.
279: The number of colors listed on Essie’s website
10 feet, 2 inches: The length of Chris “The Dutchess” Walton’s nails, the 2012 Guinness World Record champ in the coveted category of “Longest Nails.” (see her below)
90: (Approximate) number of nail-related posts that appeared on Fashionista in 2011. Wait, make that 91.