Surprise! Classic footwear brand Keds is really making moves this year. They recently launched their first foray into clothing with Opening Ceremony (with whom they’ve also done a shoe collaboration) and now they’ve created a really cute range of sneakers with another one of our favorite retailers: Madewell. And here it is.

The collection of three women’s sneaker styles incorporates elements from Madewell’s super cute spring 2012 collection. We think it’s a perfect match. Keds’ classic-yet-always-hip aesthetic meshes perfectly with Madewell’s approach to a cool, wearable, and–most importantly–fun wardrobe. And best of all, you can buy it now! Each pair is a reasonable $50 and available at Madewell stores, Madewell.com and Keds.com.

So, bye. We’re going to Madewell now. While we’re gone, check out all three styles below.