Material Wrld
This fashion ecommerce startup also launched just this week and intentionally left a vowel out of their name. Founded by a former digital media marketer for Coach and the former international director of ecommerce for J. Crew, Material Wrld currently gives shoppers a chance to shop the closets of NYC fashion people like Leandra Medine, Steven Alan and the Dannijo girls through an online pop-up shop. According to Betabeat, the site will soon feature more pop-ups shops with hand-selected sellers and curated items.