Watch: A Young, Blonde Lana Del Rey Designed Some Custom Keds in 2009 and Made a Video About It

Mulberry may have been the first high-end brand to cash in on Lana Del Rey's sultry signature style, but it turns out that getting a $1,000+ namesak
Avatar:
Nora Crotty
Author:
Publish date:
Social count:
19
Mulberry may have been the first high-end brand to cash in on Lana Del Rey's sultry signature style, but it turns out that getting a $1,000+ namesak
Photo: YouTube

Photo: YouTube

Mulberry may have been the first high-end brand to cash in on Lana Del Rey's sultry signature style, but it turns out that getting a $1,000+ namesake bag wasn't the crooner's first collaboration. A video from 2009 has recently surfaced of a young and much-less-polished looking LDR, hawking some customized sneakers she designed for Keds Collective, a now-defunct program. (Keds confirms that it is indeed Lana Del Rey.)

The 50-second clip shows a bleach-blonde Lana frolicking around Coney Island, sporting a floral dress, Lolita-esque heart shaped sunnies, and beige lace-up Keds. Oh, and she quotes Francis Ford Coppola, too.

The singer introduces herself here as Lana Del Rey, but she still obviously hasn't made the full transformation from "Lizzy Grant"--a transformation that's been both well-documented and widely criticized by detractors. The flowing brunette locks, plumped-up lips, and '60s style that have come to represent the "Gangsta Nancy Sinatra" are all noticeably absent. (And check out the big square acrylic nails, eek.) Watch the video of little Lana below. Which incarnation of Lana/Lizzy do you like better?