Name: Lais Ribeiro
Found her: backstage at Osklen
Why she’s major: Everyone kept telling us Lais is the next big thing to come out of Brazil, which is not at all surprising when you see her in person. She’s super tall and strikingly beautiful without any makeup. And she’s a Victoria’s Secret Angel. NBD.
What do you like about Sao Paulo Fashion week?
For me here, it‘s always much better, but it’s my country; I have friends here. I think [in terms of] the designers and everything, Brazil is getting much better. Every year, it’s getting better and better but I like New York too.
How is the fashion different between Brazil and New York?
I think it’s very different because [in] Brazil it’s more spring because here it’s very hot, but there, I dress up more I think.
What other fashion weeks are you doing?
I’m going to do New York and London and Milan and I’m going to Paris.
How have you seen Sao Paulo Fashion Week grow and evolve?
It’s getting bigger because all the people I talk to about fashion week here, they want to come to see how they do the makeup, the clothes. Sometimes the shows are similar [to what] they see [designers are doing in Europe and New York].