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How to Make It in Fashion: June 21, Dream Hotel Downtown, New York
Beauty

Metallic Is the New Frontier in Hair Color



Photo: Wella.com


Go for the Gold:
• Shine: If you can’t get hair super glossy, the metallic effect won’t work. Wella Koleston has products that produce a very shiny effect, and be sure to finish off any style with a shine spray.

• Play with color: If you want a gold look, start with blonde dye then add a bit of brown so it looks “sludgy,” Brownsell told us. Then lock it in with a shine treatment.

• Draw it on: If it needs more of a metallic kick, Brownsell and her stylists have used actual markers or spray paint to get a noticeable metallic shine.

• It won’t last: Like all the other hair colors that nature never intended, this is a temporary look, and will last a week or so if you take care of it correctly. This means minimal washing and heat styling.

Brownsell also gave us a few general hair color tips from the “Bleach Bible:”

• Use a hair scrunchie instead of traditional hair elastics to prevent breakage. Yeah, you read that right. SCRUNCHIE

• Think of your hair like a silk shirt and don’t wash it too much! Dry shampoo is your friend.

Bumble and bumble Prep protein spray. Use it.

• If you’re getting a weird color done, ask your stylist to mix you up a special conditioner mixed with toner to help maintain the color. This is what they do at Bleach.

• Use a weekly reparative hair mask.

• Don’t vigorously towel dry. It causes frizzy split ends.

• If you MUST heat style, use a heat protectant product first.

So will you go for some pure gold or silver locks this fall?



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