J.Crew's Former Head of Womenswear Design Is Launching Her Own Line

Marissa Web, who is in the midst of launching her first namesake line, is in a unique position as an emerging designer--because while the average fashion consumer has probably never heard of her, they've already been wearing her designs. For years. Webb was head of J.Crew's womenswear design since 2000, and as such she is responsible for some of our favorite collections from the retail giant. In 2011, the designer left J.Crew to "pursue other opportunities" and was replaced by Tom Mora. Now, according to WWD, Webb is set on conquering the fashion industry in her own name, debuting her first eponymous collection during fashion week this fall and launching in stores spring 2013.
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Marissa Web, who is in the midst of launching her first namesake line, is in a unique position as an emerging designer--because while the average fashion consumer has probably never heard of her, they've already been wearing her designs. For years. Webb was head of J.Crew's womenswear design since 2000, and as such she is responsible for some of our favorite collections from the retail giant. In 2011, the designer left J.Crew to "pursue other opportunities" and was replaced by Tom Mora. Now, according to WWD, Webb is set on conquering the fashion industry in her own name, debuting her first eponymous collection during fashion week this fall and launching in stores spring 2013.
Photo: Getty

Photo: Getty

Marissa Web, who is in the midst of launching her first namesake line, is in a unique position as an emerging designer--because while the average fashion consumer has probably never heard of her, they've already been wearing her designs. For years.

Webb was head of J.Crew's womenswear design since 2000, and as such she is responsible for some of our favorite collections from the retail giant. In 2011, the designer left J.Crew to "pursue other opportunities" and was replaced by Tom Mora. Now, according to WWD, Webb is set on conquering the fashion industry in her own name, debuting her first eponymous collection during fashion week this fall and launching in stores spring 2013.

The collection can be described as tomboy-meets-girly-girl, and will include a wide array of wearable offerings such as skinny cargo jeans, tie-neck blouses, boyish blazers, a leather moto vest, and lots of layered silk skirts and dresses. Which sounds a lot like, well, J.Crew--though Webb's definitely put her own twist on things.

"A lot of people ask me, ‘Will your collection look like J.Crew?,’” she said. "The honest answer is, in my mind, no. But after being at J.Crew for 11 years, a lot of my own personal aesthetic is in J.Crew because that was my job. The same things that influenced me then influence me now."

Webb in her studio (Photo: Lexie Moreland for WWD)

Webb in her studio (Photo: Lexie Moreland for WWD)

Another difference setting Webb's own line apart from J.Crew is the price range. Pieces will range in wholesale price from $125 for a T-shirt to $325 for a blazer to $1,500 for limited-edition dresses. Obviously, Webb's experience as head of women's design has given her some serious advantages in opening her own line, and the young designer has already caught the eye of some serious investors. Bedrock Manufacturing, Co., the Dallas-based company that also owns part of Steven Alan, has a minority stake in Webb’s business, while Steven Alan is handling Webb’s sales.

As unabashed (okay, kind of obsessed) J.Crew fans, we can't wait to see what Webb's new line has in store. Are you excited for it?