Kickstarter.com is a pretty fascinating place. Think of the most bizarre, unnecessary idea for a gadget or product and there’s something even more bizarre and unnecessary raising thousands of dollars. Case in point: these amazing “Kitten Garden Party Leggings” by a brand called Pretty Snake, which have already exceeded their funding goal of $5,000.
And why wouldn’t they? First of all, what’s better than kittens and flowers (see our cat-improved Stella McCartney ad for proof)? Second, the designer, Joseph Aaaron Segal made a pretty convincing argument for why the additional funding was needed–as a young brand, they need to outsource (within the U.S.) the digitally printed fabric production and couldn’t afford the factory’s minimum. (Now we know what the creator of those penis leggings must have had to go through.)
Though, the exact reason isn’t that important once you watch this ridiculous, incredible, expertly-produced video, in which you also learn about Pretty Snake’s other products like the “kookoo kitty print” and the “mutant kitty print.” And every now and then a real big fluffy white cat shows up as a big surprise! We almost wish he hadn’t already reached his goal because we really want to support him! Watch it below now.