JCPenney To Collaborate with Michelle Obama-Approved Designer Duro Olowu

Do you have designer collaboration fatigue yet? You better not, because there's another one to look forward to. JCPenney just announced a "seasonal collaboration" with London-based--and First Lady-approved--designer Duro Olowu.
Avatar:
Author:
Publish date:
Social count:
45
Do you have designer collaboration fatigue yet? You better not, because there's another one to look forward to. JCPenney just announced a "seasonal collaboration" with London-based--and First Lady-approved--designer Duro Olowu.
Looks from Olowu's spring 2013 collection (Photo: Style.com)

Looks from Olowu's spring 2013 collection (Photo: Style.com)

Do you have designer collaboration fatigue yet? You better not, because there's another one to look forward to. JCPenney just announced a "seasonal collaboration" with London-based--and First Lady-approved--designer Duro Olowu.

JCPenney has proven itself to be rather fearless when it comes to collaborations--Joe Fresh, Marchesa, and William Rast, to name but a very few, are all in the retailer's line-up. Olowu is still a relatively unknown designer here in the US but that could change with this collection once Americans get a gander at his wares--especially since the price range is between $10-$100.

The line will be available in JCP stores and online from March through May 2013 and includes women's clothing and accessories, as well as a home line--think dinnerware, stationery, and decor. Since Olowu is a master of color and print, you can bet it's going to be vibrant.

“I am proud to partner with jcpenney to create and launch this new seasonal collection,” Olowu said in a press release. “Working with jcpenney has allowed me to merge my vision of style and quality with their affordability, resulting in a line that is stylish, beautifully made and accessible. It has been an exciting experience to bring this fashion and home collection to life.”