Yesterday afternoon Kristen Stewart sat down with the new fashion and lifestyle editor for French Vanity Fair (formerly of Le Figaro), Virginie Mouzat, to answer questions from her Internet fans about the actress’s first ever fragrance endorsement, Balenciaga’s Florabotanica. More than 5,000 questions came in–many of them off-the-wall bizarre–but obviously the brand chose questions that were more on-point and actually about, you know, the fragrance.
The interview was originally scheduled to be a half hour, but the pair plowed through the questions in just over 15 minutes. Stewart seemed nervous and on-edge the entire time, and while some of the questions were obviously uncomfortable for her, she generally was articulate throughout what was just a flat-out awkward scenario.
A few highlights:
• On being a spokesperson: “I don’t have to lie about liking [the fragrance].” The implication of course being that sometimes people who endorse products lie about liking them. No! We refuse to believe it.
• On other fragrances (she made this point many times–that Florabotanica doesn’t smell “fake and chemically”): They can make you “smell like an old lady and…like fake. I don’t get that from this.”
• Her advice for a girl who desperately wants Florabotanica and who’s trying to convince her parents to get it for her: “Be good?”
• On how it makes her feel: “Young and mature at the same time. When I wear it I feel older.”
• On what movie it reminds her of (she hated this question. A lot.): “Nicolas says Alice in Wonderland.” Virginie: “But what do you think?” [pause] Kristen: “Sorry, but I’m intimidated by this question.”
• On learning French: “It’s been a goal of mine, but I’ve been a little, uh, preoccupied.” You don’t say.
She finished the interview with a really heartfelt tribute to Nicolas Ghesquiere (transcript here) and it’s obvious the two inspire each other. We had doubts when we heard that Stewart was the face of this fragrance, but Ghesquiere clearly knew what he was doing. She comes off as cool, yet clearly uncomfortable with being in the spotlight and in a way that’s actually endearing. We’re sure her teen angst will sell many bottles for Balenciaga.