I’ll try to keep the alliteration to a minimum because we all know too much K alliteration can get us into trouble, but I may have a little bit of a Kardashian Khroma Khloe Krush. Unlike my friends who shrieked with delight and begged to go, I was pretty nonplussed when I found out I would have the opportunity to see Khloe K in person at a Khroma makeup launch event. But she was so sweet, personable, and well-mannered (even apologizing to me at one point for having her back to me), I fell under a bit of a Khloe Krush Koma.
Subtle is not normally a word you associate with the clan, but many of the offerings in their new line are very wearable and true to their smoky-eye-and-bold-lip aesthetic. Their credit card-sized palettes (one for each sister) feature 8 sultry eyeshadows, with a slide-out tray for bronzey blushes and glosses. Their lip crayons (mysteriously named Joysticks – out February 2013) don’t require sharpening (huge plus) and have soft pointy tips that make precise application a breeze. The color range includes their signatures such as a dusty-rose nude, a super flattering fuschia which prompted an unfished-for compliment from my doorman, and an orangey-red that is a dead ringer for Kourtney’s favorite YSL 13 Le Orange.
Kardashian Khroma, $12.99 for a palette