5. Isabeli Fontana
Age: 29. Agency: Women. Provenance: Brazil.

Isabeli is the kind of Brazilian model royalty who gets consistent Vogue covers and editorials every year, but only ever enough to keep her in the top 20. Perhaps it was being so close yet so far from the top 10 last year (she was number 11) that lit a fire under her. Whatever it was, it worked. With lots of love from her native Brazil (their June issue was practically dedicated to her) and an impressive page count, she safely lands at spot number five.