Seattle-based Horses Cut Shop is a lot of things–but perhaps most importantly, at least in terms of what they sell, they are dedicated to supporting home-grown American craft. Right now, they’re selling 100% cotton American-made tees featuring prints of authentic regional American brand marks. Each shirt’s print comes from a real small business Johnson has visited and each one gets a percentage of the profits, like a collaboration.
They plan to expand on this idea and partner with other craftsmakers from across America. “Anybody who embodies this idea of the independent business owner and does it for the love and the passion of it, we want to partner with them and bring their goods to our audience,” owner Gabe Johnson told us. “We want to be known as curators of this American spirit.”