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The 5 Most Buzzed About Shows From Day 3 of London Fashion Week



Jonathan Saunders
Designer: Jonathan Saunders

  • “Leather and lace, for ladies.” [The Cut/New York Magazine]
  • “As Saunders came out at the end, he paused to help one model hoik her brassy, scarlet, strapless masculine fantasy-dress up to a more socially acceptable eye line.” [The Daily Telegraph]
  • “We’ve become so desensitised to the hypersexual fashion image that it takes someone like Jonathan Saunders to get his freak on before you go ‘ooh, that’s a bit kinky, innit?’” [Dazed Digital]
  • “Just when you thought you knew where the LFW season was heading–punk, decadence, expensiveness, polish, polish, polish–up pops a show that jolts and provokes.” [ELLEuk.com]
  • “Jonathan Saunders, who started out a little more than 10 years ago as a purely print-based designer, also felt it was time to move things on. … [H]e mixed fluffy mohair with sleazy vinyl, shinny chevron embossed wools with devoré velvet, flock leopard and laser cut ‘lace.’” [FT.com]
  • “It was all about sex for Jonathan Saunders this season. Or indeed ‘tits and misery’ as the designer himself put it after the show.” [Grazia Daily]
  • “Someone must have turned up the heat in the Jonathan Saunders studio these past six months, because Sunday evening’s racy show in London revealed a new, steamier side to the designer.” [i-D Online]
  • “The idea of insinuating sexuality as another side of tactile fabric was not such a bad idea.” [International Herald Tribune]
  • “Colour, texture, and sex appeal were the main ingredients of this knockout collection.” [Refinery29]
  • “Not since Prada’s A/W10 show have breasts/boobs/bosoms taken centre stage. And just like Miuccia, Saunders brought sex back into the conversation.” [SHOWstudio]
  • “‘Did you like the show?’ Jonathan Saunders asked Rolling Stone Ronnie Wood when he came backstage after Saunders’ show tonight. ‘A lot of tits,’ Wood replied roguishly. He wasn’t wrong.” [Style.com]
  • “Played with a comic-strip idea of femininity—bustier tops (sometimes with the bosom enhancers deliberately revealed) and pencil or poodle skirts, and overscale V-neck sweaters of the sort once worn by well-groomed teens at the soda fountain. But the attitude and simplicity of line remained resolutely modern.” [Vogue.com]
  • “It was naughty but nice.” [Vogue.com UK]
  • “Shifting the focus off his signature print work and onto the edgy side of the retro woman–something other designers, such as Prada, regularly ply–gave the collection a generic air.” [WWD]


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