Victoria Beckham is getting into the e-commerce game: The designer unveiled her new site, victoriabeckham.com, today, which will sell her ready-to-wear line, as well as her diffusion line Victoria Victoria, and denim, eyewear, and accessories. Basically, it’s your one-stop shop for all things VB.
The site will also have photo and video content (and loads of .gifs!), giving us a behind-the-scenes look at the making of her fashion shows and campaigns. It’s only been up for a few hours, but already we’ve gotten lost in it a few times.
We got the scoop on the new site straight from the source: Victoria Beckham herself. Read on for what Mrs. Beckham had to say about her online shopping habits, frustrations, and a “trick question” about feeling sexy.
What do you love about online shopping?
Victoria Beckham: I love shopping online and I love the idea particularly when shopping for clothes and accessories that you can try things on quietly in your own home in your own time. It’s total freedom and privacy.
What’s the one thing that frustrates you about shopping online? It cannot arrive fast enough!
Your favorite online purchase? I don’t have one specific favorite online purchase, but I do love the icon dresses that we are offering exclusively on the site and have put in my own order! When I was selecting the buy for the site, it was important to me that all of the pieces from each category were the very best of each collection.
Oh and one last question, VB: What makes you feel sexy?