Jacques Fath – The Other New Look Designer
In recalling the great couturiers of Post WWII Paris, Christian Dior, Cristobal Balenciaga and Pierre Balmain come to mind while Jacques Fath is often unremembered. Perhaps attributed to his premature death at the age of 42 in 1954, and the subsequent closure of Maison Jacques Fath three years later, today Fath’s legacy is seemingly unknown to those outside fashion academia. Fath participated in the New Look fashions coming out of Paris after WWII and was a leading force in what is now considered the golden age of couture. With an affinity for tall, slender women, Jacques Fath is most remembered for his form-fitting sheath dresses. His aesthetic promoted an overt femininity and uncompromising glamour, and his designs were often described as fusing Hollywood glamour with Parisian chic.