It’s quite a declaration, and while Malaika Firth may not actually look much like the iconic supermodel, the comparison makes sense–Firth is the first black model to star in a Prada campaign (she also walked in the fall 2013 show) since Campbell in 1994.
Firth, who was born in Kenya and raised in the UK, is of course flattered by the comparisons, but considers herself neither black nor white, exclusively. She tells WWD in today’s Model Call,
I’m proud that I’m the second black model, but also, I’m mixed. I’m biracial. I find it really good that I’m not white and I’m not black. It’s amazing. Naomi Campbell is so big, so for me to be compared with her is wow.
She names Joan Smalls and Jourdan Dunn–both super successful models of color–as her role models.
Prada’s decision to cast Firth and the attention she’s gotten since are both things we’re pretty excited about–it’s a step in the right direction for diversity in modeling, and another super gorgeous model for us to obsess over and be jealous of.
Watch her (and Amanda Murphy and Freja Beha) looking sultry and stunning in the new Prada campaign video below.