We’re having a hard time pulling our eyes away from Kenzo’s Autumn/Winter 2013 ad campaign.
One image features actress Rinko Kikuchi and model Sean O’Pry riding some (well-manicured) hands through the sky, another has the pair pinned onto a bug collector’s display board like a horrible alternate ending to Honey, I Shrunk The Kids, and a third shows someone wearing eyeball pants, eyeball nail art, and eyeball rings, whose left foot has been replaced by a hand (Salvador Dalí would be so proud).
The wacky, surrealist-inspired ads are the result of a collaboration between Kenzo’s Creative Directors Carol Lim and Humberto Leon (founders of Opening Ceremony), and Toilet Paper, an entirely image-based magazine–and twisted images at that.
Kenzo, whose colorful sweatshirts have become a fashion staple among the street style elite, is known for colorful prints and its all-around cool vibe (example: M.I.A. created custom tracks for the Fall 2013 show and the one and only Mike D. produced the track for the men’s Spring 2014 show). With these bizarre yet totally captivating ads, Kenzo’s cool factor is cemented.
The ads will be published in mags globally come September, but you can check them out early below.