The Rachel Zoe Project Is Officially Dunzo

Some ba-na-nas news this morning: The Rachel Zoe Project has finally come to an end after five seasons, Zoe herself has confirmed.
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Tyler McCall
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Some ba-na-nas news this morning: The Rachel Zoe Project has finally come to an end after five seasons, Zoe herself has confirmed.
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Some ba-na-nas news this morning: The Rachel Zoe Project has finally come to an end after five seasons, Zoe herself has confirmed.

"We've done five years. I think it’s time to probably move on...," the stylist/designer/catchphrase-machine told Capitol File Magazine in its September cover story.

"The Rachel Zoe Project was meant to be a show solely based on fashion and designers and all of that, and clearly it wasn't," she continued. "I was like, 'Oh, I don’t want my personal life on television.'" (So we're guessing we won't be following Zoe through another pregnancy, then.)

The Bravo show, which had its lowest-ever ratings during the last episode of season five, has been plagued with rumors of cancellation since season four. Of course, Zoe makes a good point: The show had stopped focusing on the styling and fashion aspects, which is why we tuned in originally. And since apparently she didn't want to air all her personal business either, The Rachel Zoe Project had become pretty boring. This being an interview with Zoe, there's no word on former assistant Brad Goreski's show, It's a Brad, Brad World. The Rachel Zoe Project both provided the spin-off, which has also gotten less-than-stellar ratings, and anchored its spot in the Bravo lineup. But with the fashion reality TV world seemingly moving on from stylists to street style photographers and costume designers, it doesn't look good for Goreski either.