What is perhaps the most exclusive club in fashion has just inducted its newest member. Bouchra Jarrar, who shows both ready-to-wear and couture in Paris, has just been granted the official appellation of a haute couture house by the Commission de Classement Couture Création.
She joins just 15 other houses, which, according to a release issued earlier this year by the French government, include Maison Martin Margiela, Alexis Mabille, Adeline Andre, Anne Valérie Hash, Atelier Gustavo Lins, Chanel, Christian Dior, Christophe Josse, Franck Sorbier, Givenchy, Jean-Paul Gaultier, Maurizio Galante, Stéphane Rolland and Giambattista Valli. All designers with Haute Couture status must adhere to the Commission’s stringent standards, including (but not limited to): offering made-to-order items for private clients, employing at least 15 people in an atelier in Paris, and presenting a collection in both January and July of each year.
Jarrar cut her teeth at Jean Paul Gaultier and went on to make a name for herself at Balenciaga, becoming studio director in 2002. She only launched her namesake line in early 2010 and quickly became a Parisian to watch among critics and fashion insiders for her more wearable approach to couture.
Her appointment should bring her brand much more international awareness, and the Couture calendar some much-needed female blood.