Paco Rabanne, once a flourishing French fashion brand in the ’60s, and still a successful fragrance business, is in the midst of a revival of its women’s ready-to-wear. And that revival has involved a revolving door. First, it brought on Manish Arora, who designed but two collections before parting ways with the brand. Then, it promoted Lydia Maurer from within to the creative director position. They, too, parted ways after a year, and parent company Puig brought on 30-year-old Balenciaga alum Julien Dossena in August.
Now, sources tell WWD, it’s brought on someone new to focus on accessories. And she was poached from the right place: Céline, which makes some of the most coveted accessories in the biz. Anouck Duranteau-Loeper, the rumored new hire, is currently Céline’s leather goods and accessories director. She’s also worked in strategy at LVMH and as a consultant at McKinsey & Co.
Fragrance and accessories tend to be the most profitable segments of a luxury brand. Paco Rabanne already has one of those in the bag, and it sounds like the company is now focusing on the second.
We’ve reached out to Paco Rabanne to confirm the appointment and will report back once we know more.