Made Fashion Week, for which Milk Studios is the main hub, has become the cool, downtown younger sister (or fiercest competitor, depending on how you look at it) to Lincoln Center’s Mercedes-Benz Fashion Week. It’s about the best option for a lesser-known designer without hundreds of thousands of dollars to put on a show during fashion week.
For one, there’s the fact that each designer’s venue, production, hair and makeup costs are taken care of. Jenné Lombardo, Mazdack Rassi and Keith Baptista, who launched the program in 2009, handpick the designers who get to show there, which lends each one legitimacy — the fact that Joseph Altuzarra, Suno and other successful designers have been hosted there also does. Not to mention, Milk Studios is pretty much the place to be on the Saturday night of NYFW, with several shows and some sort of party all going on at once.
All 28 of the designers showing at Made’s Milk Studios and Standard Hotel spaces next week are worth paying attention to — Public School, Ostwald Helgason, Jonathan Simkhai, Timo Weiland, to name a few. But, we’re especially excited about the seven designers who are joining their ranks for the first time, some of whom are getting lots of buzz already. Click through to learn a little bit about each one.