We called it: mature models are having a moment. On the same day Nars announced 68-year-old Charlotte Rampling as its new face, we can reveal that Marc Jacobs’ next beauty campaign star is, too, a member of the over-60 set.
Jessica Lange, 64-year-old actress and the eery voice of Jacobs’s fall 2014 runway show, will star in an upcoming campaign for his recently launched beauty line shot by David Sims. Sims shot both the spring 2014 Marc Jacobs Collection campaign (after Jeurgen Teller refused to photograph Miley Cyrus), and the brand’s first beauty campaign. Love magazine broke the news on Twitter, which a rep for Marc Jacobs later confirmed to us. Jacobs then uploaded the above shadowy sneak peek to Instagram.
It’s a smart move on Jacobs’s part, and any time an ad campaign strays from the norm, it’s okay by us.