With Revenue Up 25 Percent, Valentino Is Pushing for Another High Growth Year

According to CEO Stefano Sassi, Valentino's sustained growth owes partly to the fact that it's not overexposed in China yet.
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Eliza Brooke
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According to CEO Stefano Sassi, Valentino's sustained growth owes partly to the fact that it's not overexposed in China yet.
Photo: Imaxtree

Photo: Imaxtree

Valentino appears to have grown by leaps and bounds last year, after it was acquired by Qatari group Mayhoola for Investments in 2012. WWD is reporting that revenue jumped 25 percent in 2013, up to $644.1 million from $500.5 million the year prior.

CEO Stefano Sassi is aggressively continuing to pursue that growth, telling WWD that he doesn't want to see it dip under 25 percent this year.

(A spokesperson for the company did not immediately respond to a request to confirm those figures.)

As Sassi points out, Valentino's exceptionally strong growth -- compared to other luxury players -- may be partly due to the fact that its primary market is still Europe, not China. While other luxury brands have seen a slowdown in growth in China due to a crackdown on gifting to government officials, Sassi says the same is not true of Valentino, simply because the brand isn't overexposed there yet. That's not to say China isn't of interest to Valentino. Sassi noted that the house is more interested in going deeper into its existing markets -- the U.S., Europe and Asia -- than in entering uncharted territory.

While sales in Europe grew 25 percent in 2013, the U.S. market grew by 21 percent and Asia-Pacific by an impressive 70 percent.

Beyond revenue growth, Valentino is adding three prominent locations to its 160 store count this year: on Fifth Avenue in New York, Rome's Piazza Mignanelli and Canton Road in Hong Kong.