A leading boutique PR agency with luxury international clientele is seeking a bright and enthusiastic candidate to join its fashion team. The desirable candidate will be expected to have strong, existing press contacts and be able to secure maximum editorial coverage across all relevant media channels. Our offices are based in downtown New York with a full service office in London.
The successful candidate must have a solid background with a minimum 3-4 years PR experience in the fashion industry, be results driven and have a proven track record in successfully implementing a PR strategy. They will have excellent press contacts and demonstrate a high degree of initiative and creativity when pro-actively proposing new ideas. They will also be an articulate presenter, possess good writing skills, be competent at media analysis reporting and thrive on attention to detail.
-Strategy/planning/implementation of press launches, fashion shows, press days and events
-Liaising with clients, press and celebrity stylists to support all needs, including: monthly coverage reports and ad hoc requests
-Pro-actively pitch and secure maximum editorial opportunities. Maintain press interest in existing campaigns and create ‘buzz’ around new launches
-Daily press interaction; nurture and develop strategic relationships with media across all channels via regular communication and press appointments
-Writing press releases, assisting budget management, managing events
-General management of the press office
Skills and qualities required:
-Established press and influencer contacts
-Excellent knowledge of all media including strong understanding of digital landscape and social media platforms
-You will be a hard-working and proactive candidate who is enthusiastic, works well within a small team and has a passion for media. An understanding of the fashion industry is vital.
*2014 college graduates should not apply as they will not be considered for this position
To apply, please send your resume to firstname.lastname@example.org.