Want to become a world famous model without all crushing rejection and terrible Fashion Week hours? Good news! For the second season running, Marc by Marc Jacobs has turned to Instagram and Twitter to cast the models for its spring 2015 campaign. Apparently the results of the first one were strong enough to pull a repeat.
The casting call runs from now until the 26th... which would be Friday. So if you want in, here's the deal: Set your Instagram or Twitter privacy settings to public and upload a pic with the hashtag #castmemarc. That's it. According to the Terms & Conditions — which, yes, you should read — using that hashtag is an acknowledgement that Marc Jacobs International can use your image for its campaign purposes.
According to a rep for the brand, the fall/winter 2014 campaign elicited about 70,000 submissions from aspiring Marc models. Last time around, fortune definitely favored the offbeat, with a number of the models rocking pink, orange and blue hair to go along with the BMX-inspired collection.
For spring, design director Luella Bartley and creative director Katie Hillier took the Marc by Marc Girl to a rave, filling the runway with jumpsuits, polka dots and lots of latex. May that inspiration drive you to victory.