ALAB Group Is Hiring A PR & Marketing Coordinator In NYC

We are looking for a dynamic publicist & marketing maven for a full time coordinator position.
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We are looking for a dynamic publicist & marketing maven for a full time coordinator position.
ALAB Group Logo.jpeg

ALAB Group is an integrated consultancy specializing in marketing, PR and creative servicing for fashion, tech and lifestyle companies. We are looking for a dynamic publicist & marketing maven for a full time coordinator position.This individual will be working closely with the CEO, as well as overseeing multiple client accounts, and the CEO’s schedule and general duties in a coordinator role. Candidates must have an interest in the established and start up scene as it relates to fashion, tech and lifestyle brands in an innovative and hands-on capacity.

The following candidate should:

  • Have a minimum 1-2 + years of work experience beyond internships.
  • Possess an entrepreneurial spirit.
  • Be an organizational freak and wiz at multi-tasking.
  • Be an effective communicator and have superior written and verbal skills.
  • Be results driven.
  • Have a proven track record.
  • Be a creative thinker!
  • Having strong press contacts related to at least one category of either fashion, tech, or lifestyle industries, for both online and traditional outlets/publications is preferred.

Duties include but are not limited to:

  • Working directly with the Founder.
  • Facilitate communications/marketing projects and strategic planning.
  • Oversee assigned accounts and serve as a liaison between the media and client.
  • Track media coverage and develop monthly client reports.
  • Participate in team brainstorms and provide recommendations for niche communications strategies.
  • Work directly with media contacts in both print and online to fulfill requests for product information, samples and images.
  • Help to inform the media of new product introductions, company initiatives and announcements.
  • Assist in organization and execution of events.
  • Assist in day-to-day management of social media channels.
  • Support the business with admin. duties as needed
  • Utilize individual contacts alongside ALAB Group contacts.Please submit your resume along with relevant placements you have secured and additional writing samples to Ashley@alabgroup.com