'Seventeen' Names New Editor in Chief

Michelle Tan will report to Joanna Coles in her new role.
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Tyler McCall
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Michelle Tan will report to Joanna Coles in her new role.
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Following Ann Shoket's abrupt, quiet departure from Seventeen in September, the Hearst-owned glossy has announced that it has hired a new editor in chief.

Michelle Tan, formerly special projects editor of People, announced on Twitter Friday that she would be taking up the role. Tan will report to Cosmopolitan editor in chief Joanna Coles, who was named editorial director of the title in September.

Shoket left Seventeen after seven years at the helm; she's staying on at Hearst as a consultant on new product development alongside Hearst Magazine President David Carey and Editorial Director Ellen Levine. Like other magazines targeting Seventeen's demographic, the glossy has seen a dip in ad pages in recent months: Ad pages dropped 6.2 percent to 106 in September. The magazine, it's fair to say, is in need of a refresh.

Tan starts at her new post in December; she had been at People since 2002, steadily rising in the ranks from editorial assistant to her current post, where she was responsible for special issues such as the World’s Most Beautiful People edition.

This story has been updated with information provided by Hearst.