How Kanye West Won Fashion Month

Alternate working titles included: How Mr. West Was Fun; Why Fall 2015 Will be #YEEZY Season; How Long Were We Talking About Kanye? All Month.
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Tyler McCall
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Alternate working titles included: How Mr. West Was Fun; Why Fall 2015 Will be #YEEZY Season; How Long Were We Talking About Kanye? All Month.
This was just the beginning. Photo: Theo Wargo/Getty Images

This was just the beginning. Photo: Theo Wargo/Getty Images

It was impossible to ignore: Anywhere you went, all during fashion month, people were talking about Kanye West.

It's not unusual to see him and wife Kim Kardashian at the shows, but this season, West owned the conversation instead of the other way around. Whether he was releasing new music or dropping jawnz to #instacop, there was no question that Fall 2015 was officially Yeezy Season. Even when he wasn't physically present, he was giving us something to talk about — and, perhaps, has even earned the fashion industry's begrudging respect.

From New York to Paris, this is how Kanye West won fashion month, once and for all.

New York

The family that Wangs together hangs together. Photo: Craig Barritt/Getty Images

The family that Wangs together hangs together. Photo: Craig Barritt/Getty Images

West kicked things off in a big way with his super-buzzy collection for Adidas. Keeping things close to the vest, he announced just days before that he would be holding a presentation. He then told Ryan Seacrest he wanted everyone to wear his Yeezys.

The show, itself, hosted one of the most star-packed FROWs of the month, including Jay Z and Beyonce, Rihanna, Alexander Wang and Anna Wintour (it was so packed, in fact, that Justin Bieber took a second row seat). Considering his track record with fashion shows, everyone was bracing for an event that would inspire Kanye Rants for months to come — instead, it was generally praised. He granted extensive (highly quotable) interviews with Style and Complex following the show, giving the industry further insight into his designs.

He took a break from fashion that Sunday to perform on SNL's 40th anniversary special. Wearing blue contacts, he debuted a new song with Sia. West also hit up shows that weren't his own (with baby North somewhat controversially in tow), including Alexander Wang, Robert Geller and Ralph Lauren. The latter resulted in one of the best Instagrams OF ALL TIME.

West couldn't even be defeated by a diss from Fern Mallis: He took to Twitter for an open letter inviting her out to The Spotted Pig for a tête-à-tête, leading every media outlet to stake a reporter out at the restaurant 24/7. Wait, was that just us? (Guys, can I go home now?)

London

How long did we talk about this performance? All Day, natch. Photo: David M. Benett/Getty Images

How long did we talk about this performance? All Day, natch. Photo: David M. Benett/Getty Images

While the rest of the #FashionFlock headed to London for shows, West managed to upstage even an Armani-beaten Madonna at the Brit Awards by dropping his new single "All Day," which none of us have been able to stop listening to since. He was also among the industry figures who attended the late Louise Wilson's memorial service — but we'll get there in a minute.

Milan

A solemn West attends the memorial service for Louise Wilson. Photo: Tim P. Whitby/Getty Images

A solemn West attends the memorial service for Louise Wilson. Photo: Tim P. Whitby/Getty Images

While West didn't attend any shows in Milan, he did manage to grab attention again by publicly apologizing to Beck on Twitter for his outburst following the Grammys — and also, weirdly, Bruno Mars.

Then the second installment of his interview with BBC radio host Zane Lowe dropped (on the same day that gave us the llamas and THE DRESS, no less), which made all of us drop everything — well, except the llama watch, which we muted. It was going along like every other Kanye West interview until speaking about Louise Wilson moved him to tears, which moved us to tears.

Paris

He's got reason to smile. Photo: Pascal Le Segretain/Getty Images

He's got reason to smile. Photo: Pascal Le Segretain/Getty Images

West found time to catch up with Raf Simons and Karl Lagerfeld while checking out the LVMH Prize finalists and sitting front row at Balmain, Givenchy and Dries Van Noten. Of course, Kim Kardashian might have upstaged him a bit by debuting her newly bleached hair, but we suspect he was totally on board with that. 

He closed the whole month out with a series of intimate performances at the Fondation Louis Vuitton, doing some weirdly amazing robot-esque dance move that has now resulted in one of our favorite Instagram accounts, Dancing Kanye.

And, scene. See you in September, Mr. West.