Lily Aldridge Covers 'Maxim,' American Apparel Casting Prohibits 'Instagram Hoes'

And one of the founders of Vena Cava launched a jewelry line.
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And one of the founders of Vena Cava launched a jewelry line.
Lily Aldridge at the Victoria's Secret Fashion Show. Photo: Pascal Le Segretain/Getty Images

Lily Aldridge at the Victoria's Secret Fashion Show. Photo: Pascal Le Segretain/Getty Images

Maxim's April cover, the second since Kate Lanphear became the mag's editor in chief, features Lily Aldridge topless on a sun-kissed beach. The Victoria's Secret Angel (noticing a trend?) claims she is always "very careful" about how much of her bod is exposed. Just because you got it, doesn't mean you should always flaunt it. {Maxim}

Unlike Marc Jacobs, American Apparel has no interest in finding models via social media. The retailer is apparently undergoing a change in direction when it comes to the look of its models. A recent casting call flyer stated that the brand was only interested in casting "real models," while "Instagram hoes and THOTS" need not apply. {Animal

Could Gap ever bounce back from its long period of declining sales and lackluster design? In an in-depth interview, the retailer's CEO Art Peck says he is working on creating relevant clothing and accessories with "better product" and a focus on "mobile interaction." {Fast Company}

Wondering what the founders of Vena Cava have been up to since their beloved womenswear line shuttered last year? Sophie Buhai, for one, is launching a namesake e-commerce site to sell her debut jewelry and home collections. The designer's transition from clothing to accessories reflects current transitions in her personal life, having moved back to California as a newlywed. {Vogue}