Print subscribers of Women's Wear Daily will flip through the publication's last-ever daily newspaper edition on Friday.
Last month, the 105-year-old trade paper for fashion and apparel news announced that it would be reducing its print frequency from daily to weekly and investing more of its resources into the web, where it will start publishing articles 24/7. A daily PDF edition will also be available for subscribers, as it is now.
In a letter to readers, Editor in Chief Edward Nardoza recalled WWD's early days of chain-smoking editors and typewriters, and printing presses that shook the whole building. Nardoza says the new weekly edition of WWD will feature "deeper context, timely analysis and compelling graphics. And, as our late Inspirer-in-Chief John B. Fairchild would insist, a touch of silly."
While WWD's move away from a daily print schedule may shake up the morning routines of many members of the industry, we've been longtime consumers (and fans) of its online content. It will be interesting to see how that evolves now that 'round the clock, immediate content is its main focus.
Homepage Photo: Andrew Lampard/Fashionista