Last September, the most famous British models of their generations, Kate Moss and Cara Delevingne, posed together for the first time as the stars of Burberry's campaign for the fragrance "My Burberry." The concept was as brilliant as it was simple, and Mango's marketing team must have been inspired, because the Spanish fast fashion retailer has brought the pair together for its fall campaign.
Moss was the face of the label in both 2011 and 2012, but this will be Delevingne's first stint for Mango, which has previously cast well-known models including Daria Werbowy, Miranda Kerr, Anja Rubik and Anna Ewers. The concept for the campaign is #somethingincommon — alluding to their parallel careers as models, muses, designers and entertainers — and there will be both print ads and TV spots, shot by Inez and Vinoodh.
Details from the shoot are still scarce (aside from a single preview image and the hint that the song "Girls Just Want to Have Fun" has something to do with the theme) but we're already overwhelmed with a sense of déjà vu. Maybe Moss and Delevingne should have waited a bit longer than a year to join forces as the faces of a brand? Hopefully the full campaign won't look as identical to the Burberry spots as the teaser image does — we'll be awaiting the Mango ads when they're officially released in September.