Lady Gaga's Stylist to Launch His Own Line at NYFW

After dressing Lady Gaga in designers' wares — including his own — for the past year, Brandon Maxwell is ready to launch a ready-to-wear line.
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After dressing Lady Gaga in designers' wares — including his own — for the past year, Brandon Maxwell is ready to launch a ready-to-wear line.
Lady Gaga and Brandon Maxwell on the cover of 'The Hollywood Reporter.' Photo: The Hollywood Reporter

Lady Gaga and Brandon Maxwell on the cover of 'The Hollywood Reporter.' Photo: The Hollywood Reporter

Brandon Maxwell, the stylist responsible for Lady Gaga's elegant look in recent years, is branching out. He announced on Monday that he is working on a ready-to-wear collection and will be presenting it under his own name during New York Fashion Week in September. 

Maxwell made The Hollywood Reporter's prestigious list of the 25 most powerful stylists this year and posed for the cover with longtime friend and client Lady Gaga. He started working for the singer as an assistant to stylist Nicola Formichetti and took over the top job when Formichetti relinquished the role in 2013. 

Maxwell has already designed several custom looks for Lady Gaga. At a panel discussion about styling hosted by Vulture in May, Maxwell recalled his first design — a blue velvet asymmetrical gown — and Lady Gaga's encouraging response. 

Artists Tony Bennett and Lady Gaga at a press conference for their album 'cheek to cheek' in September. Photo: Mark Renders/Getty Images

Artists Tony Bennett and Lady Gaga at a press conference for their album 'cheek to cheek' in September. Photo: Mark Renders/Getty Images

"This blue dress is the first dress I ever made and she wore this on my birthday when I turned 30, and she wore this for the day her [Tony Bennet] album came out," he said at the panel. "I would always sketch dresses for her, for designers, and she said, 'Why don't you just do it yourself?' And I made her the dress and she wore it." Since then, Maxwell has designed several other looks for Gaga, including the gown she wore to the 2015 Grammy Awards (see below). If those dresses are any indication, his collection will be full of sleek, form-fitting and ultra-glamorous gowns. 

Maxwell will continue to style Lady Gaga which, despite being a majorly time-consuming job, has still allowed him to style editorials, campaigns and other projects, including a recent Nile Rodgers music video by Inez and Vinoodh starring Karlie Kloss. 

"I'm so excited to be fulfilling a lifelong dream of design, making clothes inspired by all of the powerful women in my life — from the classic to the avant-garde," he said in a statement. 

Lady Gaga at the Grammy Awards in February. Photo: Jason Merritt/Getty Images

Lady Gaga at the Grammy Awards in February. Photo: Jason Merritt/Getty Images