Must Read: H&M Debuts Sustainable Fabric, Tiffany & Co. Looks to Court Millennials

Plus, how the CFDA will be impacted by New York Fashion Week's shake ups.
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Plus, how the CFDA will be impacted by New York Fashion Week's shake ups.
Natalia Vodianova for H&M Conscious Exclusive. Photo: H&M

Natalia Vodianova for H&M Conscious Exclusive. Photo: H&M

H&M creates new sustainable fabric for Conscious Exclusive collection
What do you do when Earth-friendly fabrics aren't always the easiest to produce? Develop your own. For H&M's 2017 Conscious Exclusive collection, the Swedish mega-retailer is debuting a new textile called Bionic, made of recycled polyester materials from plastic shoreline waste. This flowy, diaphanous fabric is featured most prominently in a pleated gown from the collection, proving that style and sustainability are anything but mutually exclusive. {Fashionista inbox}

Inside Tiffany & Co.'s plan to engage a millennial audience
On the heels of two major exits in the company — design director Francesca Amfitheatrof and more recently, CEO Frederic Cumenal — plus enlisting Lady Gaga as a new face, it's clear that Tiffany & Co. is in the process of reshaping its identity to be more inclusive of a younger demographic. As for whether it'll (quite literally) pay off? Only time will tell. {WWD}

New York Fashion Week's ch-ch-ch-ch-changes's effect on the CFDA
It's no secret that New York Fashion week is evolving rapidly with the times. But how do in-season shows, a rise in direct-to-consumer brands and an increasing number of designers choosing to show abroad impact America's fashion trade association? "We want to present designers with the resources to do what's best for their businesses," Mark Beckham, the business director of fashion weeks for the CFDA, told Glossy. "But there's always going to be designers showing [in New York]. It's okay if there's fluidity — we're supportive." {Glossy}

Meet Jenny Meirens, Martin Margiela's business and creative partner
In a new interview with T Magazine, longtime Martin Margiela collaborator Jenny Meirens sits down to share her early career path, meeting Margiela and what it was like working for the enigmatic fashion house for nearly two decades. "For me, one of the strongest things about Martin was him taking something very popular, common or cheap and turning it into something chic," she says in the interview. "It became a full symbiosis." {T Magazine}

How the Super Bowl became a platform for Anti-Trump brands
This weekend's Super Bowl 51 served up a game for the ages (and a pretty good halftime show by Lady Gaga, too), but it also became a stage for companies to  take a stance against President Donald Trump — specifically, his immigration ban — turning what has long been considered an American TV pastime on its head. TV spots championing ethnic and religious diversity and LGBTQ rights (to name a few) proved that should the POTUS continue to act as such, he's going to be met with fierce opposition. {Vanity Fair}

Giorgio Armani continues to show support for young designers
Milan Fashion Week will be here before we know it, and with the support of Italian designer Giorgio Armani, Chinese designer Xuzhi Chen will be staging his show at the Armani/Teatro in collaboration with the National Chamber of Italian Fashion. "I am excited and grateful for this opportunity," said Chen via a press release. "It will be the first fashion show for my brand; organizing it with the support of Giorgio Armani is a great honor as well as a good omen." {Fashionista inbox}

Daft Punk is opening a Los Angeles pop-up shop 
Beginning Tuesday through the 19th, you can shop an array of official Daft Punk merchandise featuring some of fashion's hottest names, including Off-White and Gosha Rubchinskiy. The shop is located at West Hollywood's Maxfield, at 8818 Melrose Avenue. Full details are below. {Fashionista inbox}

Universal Standard releases capsule collection co-designed by plus-size models
The size-inclusive retailer is partnering with Candice Huffine, Georgia Pratt and Katy Syme on Tria for Universal Standard, a capsule collection featuring designs inspired by each model's "dream piece." The collection riffs on model-off-duty looks and is comprised of a classic white shirtdress, black cold-shoulder tee and kimono-inspired dress with obi belt. The collaboration's pieces range in price from $40 to $160, and are available for purchase on the brand's website. {Fashionista inbox}

Homepage photo: H&M

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