Fashionista

How to Make It in Fashion: June 21, Dream Hotel Downtown, New York

Campaigns

Friday February 3rd, 2012

Conservative ‘Family’ Group Attacks JC Penney for Using Ellen DeGeneres as a Spokesperson
Campaigns

Conservative ‘Family’ Group Attacks JC Penney for Using Ellen DeGeneres as a Spokesperson

by

JC Penney made headlines after announcing its new retailing plans last week–which include a shop-in-shop concept, decreasing baseline pricing, and hiring Ellen DeGeneres as its spokesperson. And now JCP finds itself in the middle of a controversy, thanks to an anti-gay group who’s offended that the company chose to use the openly gay DeGeneres as a spokesperson, the Cut is reporting.

The conservative group, One Million Moms, posted a statement on its website denouncing the retailer. Take a deep breath, because its small-mindedness (like calling this issue a “culture war”) is going to really piss you off. Or at least it should:

Read more →

Published at 12:15 PM

Thursday February 2nd, 2012

Tim Tebow is the New Face of Jockey But Won’t Model In His Tighty Whities
Campaigns

Tim Tebow is the New Face of Jockey But Won’t Model In His Tighty Whities

by

He may not be playing in the Superbowl this Sunday but Denver Broncos’ QB Tim Tebow still has plenty of opportunity to show off his, um, talents with a new gig as the face of Jockey Underwear, reports The Huffington Post.

But unlike male hussies David Beckham and Jim Palmer that came before him, devoutly Christian Tebow is keeping it pure of heart and won’t be dropping his pants for the new campaign. “Some things are better when left to the imagination,” Mo Moorman, public relations director for Jockey International, said. Well, sure, except for maybe when the thing being left to the imagination is, you know, the product you’re trying to sell.

Read more →

Published at 11:30 AM

Wednesday February 1st, 2012

Exclusive: Watch Victoria Beckham’s Awesomely Quirky and Cat-Filled Video For Her New Lower Priced Line
Campaigns

Exclusive: Watch Victoria Beckham’s Awesomely Quirky and Cat-Filled Video For Her New Lower Priced Line

by

Fashion videos have become a requisite promotional component for any major brand launching a new collection–in addition to the standard print ads. But while some brands just shoot b-role of the making of the print ads and call it a day, others put a lot of effort, resources and creative talent into these fashion flicks. Read more →

Read more →

Published at 9:04 AM

Monday January 30th, 2012

Spring 2012 Ad Campaign Roundup: Stella McCartney, Missoni, Carven, Reed Krakoff, Kenzo and True Religion
Campaigns

Spring 2012 Ad Campaign Roundup: Stella McCartney, Missoni, Carven, Reed Krakoff, Kenzo and True Religion

by

Another week, another batch of super-cool Spring 2012 ad campaigns! Today we take a look at ads from Kenzo (colorful and punchy), Stella McCartney (baby-faced Natalia Vodianova amidst cartoon flowers), Missoni (shot by Jurgen Teller and wonderfully quirky), Carven (weirdly abstract), Reed Krakoff (glamorous candid Karen Elson) and True Religion (all American style). Click through Read more →

Read more →

Published at 5:27 PM

Friday January 27th, 2012

Ab Fab‘s Patsy and Edina Snag Alexis Bittar Campaign
Campaigns

Ab Fab‘s Patsy and Edina Snag Alexis Bittar Campaign

by

If you doubted that Absolutely Fabulous was going to be able to stage a comeback, well, you’re wrong. They pulled off a successful Christmas special (featuring Stella McCartney nonetheless), more episodes are forthcoming, and a feature film is reportedly in the works. So what now?

The AbFab ladies just scored an advertising campaign with jeweler Alexis Bittar. Vogue UK caught up with the ladies and designer at the campaign shoot.

Edina and Patsy don lots of bangles and kitschy New York Americana, and vamp for the camera.

Read more →

Published at 11:15 AM
First Look: Marni for H&M Campaign
Campaigns

First Look: Marni for H&M Campaign

by

This has been a big week for collaboration and diffusion line reveals–Karl for Karl Lagerfeld just launched, Jason Wu for Target was feted last night, and we got a sneak peek at Doo.Ri for Macy’s this week, too. But don’t forget about H&M’s next big collaboration (and arguably the one we’re most excited about) with Read more →

Read more →

Published at 9:00 AM

Wednesday January 25th, 2012

Watch: Karl Lagerfeld Plays DJ with Supermodels To Promote New Line, Karl
Campaigns

Watch: Karl Lagerfeld Plays DJ with Supermodels To Promote New Line, Karl

by

From designing dozens (yes, dozens) of collections every year, to photographing his own campaigns, to creating a cool new beauty line, and raising one of the most adorable kittens we’ve ever seen, there really doesn’t seem to be much Karl Largefeld can’t do. Except, maybe, sleep.

The latest in the never-ending series of Karl exploits is this video lookbook for his new, lower priced line Karl by Karl Lagerfeld, where the designer tries his hand at working the turntables. Obviously, Karl does a pretty great job, and the visual effects are pretty cool too. “It’s a new mix,” the designer intones at the end. Indeed.

Read more →

Published at 5:10 PM

Tuesday January 24th, 2012

Kate Moss is the New Face of Mango
Campaigns

Kate Moss is the New Face of Mango

by

Another season, another Kate Moss-fronted ad campaign. In her first major campaign post-nuptials, Kate Moss has been announced as the new face of Barcelona-based retailer Mango. It’s not her first time working with the brand–she starred in a wacky video for them last year with her friend Terry Richardson, which Richardson directed for their fall Read more →

Read more →

Published at 9:54 AM