I’ve professed my love of lashes to you before.

While I remain clueless to the rest of the beauty industry, lashes I know and love and thus regularly spend $27 every couple of months on Dior. But you couldn’t pay me $27 a day to take drugs to make my lashes longer. Especially not when said drugs may cause “red, itchy eyes and changes in eyelid pigmentation” and costs roughly $4 a day.

Because, ew.

The New York Times has a rundown on Latisse, the latest drug from Allergan (the geniuses who brought you Botox). Latisse has the same formula as the medication used for glaucoma, a formula whose side effects include longer, fuller lashes (“25 percent longer, 106 percent thicker and 18 percent darker”) and costs about $120 a month.

There’s something kind of asinine about using a drug that’s actually meant to cure a disease for purely cosmetic reasons (this includes Botox), but Latisse already has tons of fans and is expected to be an $80 million business by 2012.

So, would take drugs to make yourself prettier?

Ellen Page may still be in talks with a certain cosmetics company for a deal, but it seems another excellent actress has already taken one:

Today, we learned that Oscar nominee Virginia Madsen is the new face and spokeswoman… of Botox.

The actress will star in the company’s print ads and television commercials, which debut at a party next week - along with (seriously) a PSA on behalf of the League of Women Voters, starring Ms. Madsen.

We’re not sure how voting and vetoing wrinkles go together, but the whole thing gets us inspired:

Maybe more women would vote if it was part of a spa experience? There could be the Mani-Pedi Primary, a massage for liberals where you’re totally naked, a massage for conservatives where the masseuse doesn’t even touch you, just tells you sternly to feel better…

Oh, we could make millions.