Still Going Strong: Indochine celebrated its new book earlier in the week after twenty-five years in business. Give us vintage Kate and Christy any day. {TheMoment}

Oh, Louie Louie: Lara may be fronting the actual spring/summer campaign for Louis Vuitton, but Daisy Lowe’s secured a spot in their “beach-wear lookbook,” whatever that means. She shoots in Miami this weekend. {Grazia}

Get Your Cavalli On: Isabeli Fontana just shot Roberto Cavalli’s spring/summer campaign with Carolyn Murphy. The first makes perfect sense, the second’s still confusing. {Fashionologie}

Catch This Wave: After spending last week in Costa Rica, I still refuse to wear a coat in New York. Thankfully, Vogue’s avoiding reality with me. This week’s Most Wanted appeals to your inner surfer girl. {Vogue}

Sometimes, I miss fashion trivia.

Like for this, I’d ask you which almost super-model whose face you know like the back of your hand starred in a late 90’s movie with people like Adrien Brody, the Chief from Grey’s Anatomy (and Alex) and the guy who dressed up as Will Shakespeare in Ten Things I Hate About You.

It’s the only movie she’s ever been in. In fact, she’s one of the few models to have had so much success and not acquired a slash. So in honor of the fact that it’s practically Friday, here’s Carolyn Murphy playing actress in Liberty Heights.

Well not really, but Gisele’s gone and bumped Kate Moss from her number one spot on MDC’s icon list.

Was it her marriage? Her numerous campaigns? Her ability to move flawlessly from Victoria’s Secret to Louis Vuitton? Maybe it’s because she’s one of the few models who really is just a model without a slash in sight.

So now Kate’s number two, followed by Claudia, Natalia and then Carolyn Murphy. And Naomi Campbell’s knocked out of the top five to number six.

Hope that doesn’t make her too upset.

We thought Gwyneth Paltrow’s July Bazaar cover was just a very delayed reaction to Iron Man - turns out it’s part of a 40-page Estée Lauder campaign that continues within the magazine, just barely disguised as editorial.

The cosmetic giant placed the four faces of their new perfume, Sensuous, throughout the issue, even though the actual ads don’t debut until fall. The move means a priceless Gwyneth cover for Bazaar and an insane amount of advertising for Estée Lauder before their ads, (which also feature Elizabeth Hurley, Carolyn Murphy and Hilary Rhoda), even hit.

This weekend, The New York Times asked if the partnership meant Hearst, (which owns Bazaar) was selling out, before admitting that it’s actually a pretty smart move.

This morning, WWD reports an even cooler partnership between Marie Claire, (which is also owned by Hearst) and Ray-Ban. The two have commissioned five New York City artists to create billboards to promote Ray-Ban’s new colored Wayfarers. And the magazine will also run three times more Ray-Ban ads this year than ever before.

The symbiotic relationship between fashion magazines and fashion advertisements has been losing steam as circulation has slowed for print publications and more companies turn to online advertising. So while at first these ad campaigns, whether subliminal like Estée Lauder’s or in your face like Ray-Ban’s, seemed a bit desperate, we actually think they’re kind of cool - especially when real artists are getting into the mix and what used to be a boring ad gets taken to a new creative level.

We actually kind of love it, and we’re sure Andy Warhol’s probably giggling in his grave.

Cross dressing now seems more normal than Britney, thanks to Hairspray and Top Model, and the fact that Britney’s insane.

But is it chicer than Doutzen in Lanvin?

Carine Roitfeld seems to think so - at least for this month.

She’s paired our favorite downtown tranny, Miss Andre J, with photographer Bruce Weber and the famed makeup model Carolyn Murphy. They’re posing adorably together in Montauk, recalling Andre’s sparkly quote from the Look Book, “Become Your Dream.”

It’s a really cool cover, and we say, you go girl! Or boy. Whatever.

We like Hilary Rhoda as the face of Estee Lauder, but her new ads with Carolyn Murphy strike us as lacking.

Why?

Because Hilary and Carolyn are twelve years apart (she’s 20, Carolyn is 32). And yet, they look exactly the same - the matte skin, the cloudy expression, the plasticine smile.

It’s true that makeup should bring out your best, but we’re not sure women in their 30s want to look like a blank slate… and we are sure that women in their 20s don’t want to look like they’re 32.

We can see the advantages in smoothing out your youth - for job interviews, for court hearings, for dates with 40-year-old hedge funders.

But we’re still a little confused -

Shouldn’t Hilary and Carolyn’s ads show the different kinds of beauty that Estee can help you find, and not just… shiny skin?

Vogue staffer Lauren Davis is used to seeing her name on the magazine’s masthead - but what about her face the magazine’s ads?

This fall, it’ll happen.

In September, the new Lord and Taylor campaign will be unveiled in magazines, (including Vogue) as well as posted in the Bryant Park Tents. The launch symbolizes the store’s rebirth, and repositions it to compete (they hope) with Bergdorf Goodman, Saks, and Barneys.

Lauren’s campaign cast mates include some of our favorite models, including Jacquetta Wheeler, Carolyn Murphy, and Lydia Hearst. Children of celebrities like Clint Eastwood and John McEnroe will also pose in the ads.

But the one we’re most dying to see is Lauren’s - maybe because we wonder if it’ll make the Vogue Best Dressed List, where Lauren is often a guest editor.

Or maybe because it’s the first time a socialite, and not a pop star, has starred in an ad campaign in The Tents. We’ll be looking for it.

—NATALIE MATTHEWS

Seven For All Mankind announced their new spokesgirl today, and it’s Estee Lauder star Carolyn Murphy.

She’s certainly beautiful, but we think it’s a little ironic that Estee Lauder is trying hard to get hip, while Seven seems to realize its new place as a “cool mom” staple, and hired an older face to match.

Note how Seven jeans have stayed familiar to their trademark cuts, while forward-fueled jeans like Made in Heaven and Habitual bend with trends (note their new high waists and wide legs for Fall).

If Seven clings to their bootcut and butt-boosting shapes for another few years, they may change the look of “mom jeans” as we know them - but they might lose what’s left of their youth base in the process…

Because really, when was the last time you bought Sevens?