Rachel Bilson’s landed her own InStyle column in what might be the most genius starlet-meets-fashion move we’ve heard in a long, long time.

Since The OC, Rachel’s wandered in and out of a couple of movies and launched a line with DKNY, but it’s her style that keeps her on everyone’s radar.

The magazine’s managing editor, Ariel Foxman, said that most women answer, “Rachel Bilson,” when asked whose style they admire and so they recruited the California girl to write a page or two in the magazine in which she discusses her favorite trends and what she wants to buy for the month. She’ll also answer readers’ style questions.

Rachel tells WWD, “I am not planning on quitting my day job to be a full-time fashion editor, although I am really enjoying it and it intrigues me very much.”

We’re not sure what her day job is, but we think she’d make a kind of awesome fashion editor.

In case you felt like studying those DKNY Jeans ads shot by Scott Schuman, here’s the first larger size one featuring Alana Zimmer, via Models.com.

It really does look like a Sartorialist shot, but, outlined with a DKNY Jeans border.

Though we would have put a bike in the background, just as a wink…

On a side note, does anyone else find it weird that a stylist was used? We think Scott would definitely be qualified in that department, and seeing as how everyone’s looking to cut back on costs, well…

“Four mobile homes, two cube trucks and several vans and cars is quite a different set-up from my usual “on the street” shooting style but when it came time to take the shots everything was as normal as any other day (except for the hair and makeup people) (oh, and the stylist) (oh yeah, and the caterer) (and the dancing Russian bears I requested - I’ve gotta have some crazy requests right?).” —Scott Schuman on his DKNY Jeans shoot. You can see two of the campaign images here.

WWD has more details on the Scott Schuman for DKNY Jeans Spring ad campaign.

Apparently, the ads are more Sartorialist than Donna.

Instead of shooting the stars in a group - Chanel Iman, Daisy Lowe, Sean Lennon, DJ Coleman and Kelly Osborne’s boyfriend Luke Worrell - they’ve been shot a la the Sartorialist. Mostly alone and always “spontaneously” as though they’ve been caught out and about on the streets of New York.

It’s Scott’s first major ad campaign, though his images sometimes grace his own site in ad form for Absolut, and the second time he’s aligned himself with a specific brand (Gap). As for DKNY Jeans, the Vice President of marketing says the brand won’t make a single recession minded cutback on advertising, despite the wary actions of their parent brand because as Donna says, “jeans are not about a season, but rather part of your skin”.

At least the major fashion mags are guaranteed one page of advertising.

Natalie: Ew, I just read that Ashlee Simpson’s designing a line for Wet Seal.

Britt: Of course she is.

Natalie: I didn’t even know Wet Seal was still around. Apparently it’s a line of t-shirts with pictures “inspired by her sense of style, her personality and her album artwork.”

Britt: Ew, I’m picturing Jessica strutting around in plastic shoes, Ashlee drawing on her t-shirts and Pete strolling in wearing DKNY girl’s jeans.

Natalie: HA! When she and Pete get married they can design housewares for Sears. And Jessica can pitch it on QVC!

Britt: They are so creative. Why couldn’t I have been born a Simpson?

(both dissolve into a fit of giggles)

Against everything that we understand, the fashion industry seems to love Pete Wentz.

He’s designed his own line, Clandestine Industries, beat Rachel Bilson to designing a capsule collection for DKNY Jeans, posed for the Gap, and now, the prince of guyliner is partnering with Nordstrom to bring his junior high mall-kid aesthetic to other junior high kids at the mall.

According to WWD, Wentz is launching a junior sportswear line (not unlike Heidi Montag, may we remind,) still under the name Clandestine Industries to launch in April. The clothes, consisting mostly of jeans and tees are meant to be unisex (oh this is going to go over so well with 12 year-olds shopping with their moms,) and will be sold in Nordstrom’s BP sections, where we’ve been secretly buying flats for years.

Nordstrom already has a plan in the works to prime shoppers for the emo overload coming this spring - a Pete Wentz CD-DVD featuring behind-the-scenes footage of the design collaboration and some previously unheard songs by Wentz will be available just before the line debuts.

We’re betting on an Ashlee Simpson guest design collection next. Because really, at this point, why not?

— Wideleg trouser jeans make a comeback
As does the nylon bomber jacket.
Go short with cuffs and drawstrings,
Paperbag or bermuda shorts. —

It’s not a random piece of modern poetry - it’s the beginning of the DKNY Jeans look book, which heralds their Spring ‘08 collection.

We’re pretty sure wide leg trouser jeans made their comeback at least a year ago, but maybe not everyone’s as obsessed with the denim movements of Kate Moss as we are.

We do love the grey nylon anorak - which their poem assures us is “for rain or shine.” And the t-shirts look cute and comfortable. But we’re also a bit confused with the “paper bag shorts” - shorts are really hard to wear already, so maybe comparing them to Whole Foods disposables isn’t the way to go.

But we’re always grateful for DKNY’s Lookbook Poetry - maybe, like Rodnik, they’ll start a rock band.