Results tagged “Diffusion Lines” (2)

News

Doo.Ri Crosses the Bridge

doori navy spring 09 look.jpgWhile most smaller labels are scaling back their Fashion Week presence, Doo.Ri’s charging ahead with her eponymous brand, launching a secondary line to hit stores next Fall.

She hasn’t picked a name yet, but expect a lot less evening jersey, and more leather jackets/leggings and tees - the first year will mostly include more casual versions of Doo.Ri’s “greatest hits”, with dresses at $200 and leather jackets around $500.

Zac Posen recently announced his own bridge line, and Thakoon will soon launch Thakoon Addition just before summer and winter next year, which will also be based off of his “most popular” designs (let’s see if some of his Target creations - December 28th! - make it into the remix).

On a related note, if more designers decide to come out with their own versions of of CD box sets, where will they go with their designs once the hard times (that probably require instant hits to ensure that people keep buying rather than experimentation that could possibly fail) are over and people want fresh and new again?

Shopping

Who Doesn’t Have a Diffusion Line?

Proenza For Target The Daily just broke the news that Lisa Salzer, of the line Lulu Frost, is doing her own jewelry for Urban Outfitters. Lisa follows Steven Alan, Anna Sheffield (Bing Bang), and Charlotte Ronson in that plight.

Meanwhile, Comme des Garcons is doing H&M’s line this Fall, Richard Chai is next up at Target (followed by Jonathan Saunders), and Topshop just scored Nicholas Kirkwood as a New Gen designer for Fall.

The whole thing led to a sort of game: Who doesn’t have a diffusion line? We scrolled down Style.com’s designer list, and came up with a list of the designers most likely to pair with a big brand next:

Adam Lippes - His price points are a little low to be making clothes, but we feel like he’s the next big thing for Payless, following in Alice + Olivia and Abaete’s footsteps.

Chris Benz - Please, the boy is screaming Target commercial (and muses Eva Amurri and Kim Stolz can star).

Derek Lam - Target!

D Sqaured - H&M, but their collection might be so colorful that it could turn into a Cavalli redux. Some girls really shouldn’t wear hot pink mini dresses, you know?

D & G - H & M. Bathing suits. Can’t you see it?

Galliano - Why H&M hasn’t stolen him yet is beyond us. Does Dior have a contract clause about that?

Giles Deacon - Topshop. Still hasn’t happened. Why?

Marchesa - Can definitely see them with Target, especially because of their CFDA ties.

Matthew Williamson - Target! Chiffon! Yes!

McQueen - If H&M can get Lagerfeld, they can get him.

Peter Som - Target.

Rag + Bone - Target, but Topshop would be silly if they didn’t at least consider snagging them for their first American designer diffusion line.

And we’d love to see Ruffian on this list, but they told Faran that they’d never do a mass-market line because it contradicts the handmade ethos of their clothes. It would be cool if they reconsidered, though.