We still don’t really understand Megan Fox.

We know she pouts a lot, breaks up with Brian Austin Greene a lot and takes off her clothes a lot. This news falls into the last category - she’s been named the new face of Armani Underwear.

For some reason, amid swirling retirement rumors and old age, Giorgio’s really into pushing his underwear. Last season brought naked Beckhams on every corner and come January, we’re really looking forward to seeing Cristiano Ronaldo’s fifteen foot tall torso on our way to work each and every morning.

Fox will be his girly counterpart, WWD reports that Mert & Marcus shot the actress this past weekend in LA. Unfortunately, not even they could get an image, the campaign doesn’t launch until January. But Google image Megan Fox and you’ll get a pretty good idea of how she likes to pose in her undies.

UPDATE: According to the most recent press release, she’s also the face of Armani Jeans. So she does get to put clothes on, too.

Bass Alert! We have yet to personally spy our fair Chuck in the ‘hood shooting this season. But thankfully Nylon offers up a scrumptious fix today in the form of a multi-image foreign ad campaign in their Korean edition, with Miss Waldorf of course. Man, we can’t wait for season 3 to start. {Nylon}

Carrie Bradshaw, The Sequel: SJP is back to shooting SATC, complete with a gold metal Chanel clutch. {Jezebel}

Renaissance Girl: Daisy Lowe talks W-burg, her jewelry line, why she likes to look like a china doll, and making toilets. {W}

Ugh. Just Ugh: You know how we feel about Megan Fox, so you can understand how this news makes us horribly distraught. Really, Mr. Armani? Really? {Fashionologie}

It’s pretty clear that Elle is skewing its cover choices a bit younger lately. While we’re huge Gwen Stefani fans, we weren’t at all psyched about Megan Fox.

And perhaps even less so about Miley Cyrus, here on the August cover. Though at least we can appreciate how incredibly famous she is, whether we like it or not.

The fact that we don’t hate the picture is actually throwing us off, big time. We’ve never seen Miley’s hair and makeup look so subdued. She actually looks rather lovely, don’t you think?

But don’t you worry, she’s still the same girl we love to mock.

We’re imagining Anna’s lips disappearing into a thin line of anger: Forbes has announced that in the first half of the year, Elle has sold more ad pages than Vogue.

For fashion magazines (and any magazine, really) ad sales are where the big money comes pouring in. With the state of the economy, everyone’s ad sales are down, Elle is down 22%, Vogue is down 32%. Some more numbers for you: last year, Vogue had 10% more ads than Elle, but for the last six issues, Elle sold 970 pages and Vogue sold 956.

It’s pretty close, but are these the winds of change? Vogue has been the most elite and respected fashion glossy for decades though many fans of the magazine have been grinding their teeth over recent cover choices like Blake Lively and Sienna Miller (a frequent cover girl) - choices that Forbes dubs too “down-market” and possible signs that Vogue is slipping.

We would die of happiness if we thought this meant models and designers would regularly be gracing the covers of these popular fashion magazines, but Elle’s recent cover girl choices haven’t been spectacular lately either. Is this just going to be changing of guard, that doesn’t really change anything all that much?

—AMANDA JEAN BOYLE

Let me just say that I love Elle, lots. It is one of the few American fashion mags that I actually read cover to cover every month.

I’m a huge fan of EIC Robbie Myers and Creative Director Joe Zee.

That said, I’m somewhat perplexed by their June cover girl, Megan Fox. One of these things is not like the other one. Granted, the girl is beautiful and the Alexei Hay shots I’ve seen look equally so.

GQ, sure I get it. But does starring in two Transformers movies plus being smoking hot really warrant an Elle cover? Not so much in this girl’s opinion.

I’ve had a long love affair with Hermès. I love the house’s sense of secret luxury; I love the connections with Grace Kelly and Jane Birkin; and I really love the Hermès tie I stole from my dad years ago because I loved the horses on the label.

What I don’t love however, is Heidi Montag’s recent habit of toting Birkins around LA to prove how much she loves “fash-on”. Nor am I much inclined to smile when I see Pharell’s giant purple crocodile travesty. I mean, don’t we have Gucci for these people?

And yet, I still love Hermès despite myself, specifically the ladylike Constance, and anything with a shot of Jackie O. But every time I see some reality TV actress carrying a perfect beacon of elegance, I die a little inside. I think, “Am I really coveting the same stuff as Audrina?”

So the bigger question is, could you wear something that someone you loathed loves? Could you get over seeing say, Britney, walking around in those Roger Vivier flats you’ve drooled over? Or Megan Fox matching her night gowns with that Bottega Veneta knot clutch you’ve been waiting to buy?

And before you come out with “Oh, that’s ridiculous,” just think of how many names are ruined for you because of that bad college roommate or that mean boy on the playground. Sometimes, it’s about the association.

And so, does that translate to what you wear?

—BRETT KANE