Don’t ask us how, but Stockholm-based label Acne has been experimenting with video, which has resulted in the work at left: Boys bouncing on a trampoline. In their undies.

Acne says it’s “creative” and a “film installation” by young British film maker Richard Brandon Cox “inspired by” the Spring/Summer 09 underwear collection.

We say: Does this remind anyone else of that horrible show from years ago on Comedy Central, The Man Show, which always ended with a series of girls jumping on trampolines? (Except much better now, for the obvious reasons.)

Art or comedy - you decide.

Rosie Huntington-Whiteley is climbing back up quite nicely it seems.

After a rather anonymous job for DoTheGreenThing.com, the jilted beauty has managed to land herself as the body for the D&G Underwear ads, which seems to be her only fashion campaign for the season, not counting some continuing work for Agent Provocateur.

We think she’s probably one spread away from landing herself a Fall campaign for somebody big enough to be considered “back,” (Calvin Klein Jeans? Etro?) and then it’ll be like the whole thing never happened.

Which just goes to show - If you do the crime, make sure you have the time to pose like a wrestler for a little while.

Move over La Perla, there’s another sex bomb coming to town:

My Little Pony.

This week, HASBRO announced its intention to massively license its most popular brand with “adult sleepwear and underwear” that we hope / presume will have sparkles and ruffles all over it.

Actually, how cool would it be to have My Little Pony underwear that was all one color, but featured a MLP symbol on the thigh, just like a real My Little Pony?!

The sleepwear and underwear will retail in the UK later this year, and hopefully trickle into Urban Outfitters shortly after that.

PS: Yes, the shot at left is of Faran’s My Little Pony, “Sunny Day” with her roommate’s My Little Pony, “Whisper Star.” Apologies, apologies…

Remember back when Britt and Faran met Joe Corre at the Agent Provocateur / Kate party earlier this month?

Remember how Faran jokingly asked if he would name panties after them? Remember how funny it was when he said he would even though nobody thought he would?

Turns out Joe was dead serious, because here they are, on their way to an AP near you come September.

The one on the left is the Faran, and on the right is the Britt (she actually got two versions, click through to check them out).

Britt would like it to be noted that she’s actually much more conservative than her new panties might imply…

Lingerie companies tend to feature the same women over and over:

Agent Provacateur and the yummy mummies; Victoria’s Secret and the super tan, super tall beauties.

Now, Wonderbra has revealed its newest collaborator (first collaborator?) - Dita von Teese.

Dita will design a line of 1940’s-inspired lingerie, to be sold first in France and the UK starting this September.

Even though this pairing actually makes sense to us, we think it’s pretty funny - Wonderbra is, after all, best known for bringing the push-up bra into popularity, which Dita has truly owned in everything from cabarets to giant martini glasses.

But since no one seems to have any idea where Wonderbra is actually sold (we’re not even sure we’ve seen one in person - we didn’t even realize it was still a company until this news,) we’re betting this collaboration will launch then disappear quickly. In which case, check Overstock in October if you’re looking for a good deal on new underwear.

Our favorite Project Runway moment came two seasons ago, when Santino Rice’s lingerie got slammed by Michael Kors. “I think it’s not very sophisticated,” said the designer. “I think lingerie’s supposed to come off, is what I think!” shrieked Santino.

But that’s part of the problem.

We know some girls who can’t bear to strip in anything but designer bras. There’s an entire industry to back them up - Agent Provocateur, Kiki de Montparnasse, Catriona MacKechnie, all with panties that cost more than James Jeans (or, yes, champagne!).

We know a lot of girls who aren’t confident at parties unless they have expensive handbags or killer high shoes. But is there also a tribe of women who can’t perform in the bedroom unless their lingerie is runway quality?

Personally, we’re a big fan of t-shirt bras and tie-dye undies (and sorry if that was an overshare). But there’s got to be something sustaining the million-dollar industry of very expensive underthings. Is Agent Provocateur like Viagra for fashion girls?