I entered the store surreptitiously to avoid detection, and did a little recon to find out more about the subject.

Pictures of Kira and Paris Hilton plastered on the walls, faux-Gucci sunglasses perched on the heads of mannequins, Bebe Sport-ish looking jackets except more bedazzled, employees decked in House of Holland shirts, and handlers making bold claims like "we're opening 400 stores" - Basically, it looked exactly like what you'd think a 15-year old would design. And the store was packed with customers.

Amused by the entourage but kind of freaked out by the surplus of pink sparkles, I did a double take when I saw the real girl, dressed down in a textured black coat, white jeans and pink platforms far too high for her to manage. I followed her outside and stopped her after a photo op.

Our conversation, if you could call it that, went something like this:

Spotted on Prince Street yesterday afternoon.

A preview to the Met Ball?

Only to us...

When Jazzi told us she's been using a website called Ebates to get paid for shopping online, we were like, "Whatever" but after hearing her out, we thought, "Woah! this could really add up." If you've heard of it, you love it, and if you haven't, allow us to explain:

1. It's basically a shopping savings account that very simply gives you back money for shopping. Most websites make money for referring you, but Ebates just shares the wealth.

2. All you have to do is sign up (10 seconds max), then shop directly at some of your favorite stores through a link on the Ebates website.

The hardest part is remembering to go through the Ebates when you feel like shopping, but they even have a "reminder tool" for that, so we've got zero complaints. And the perks? Well, money for shopping and referring friends, no spam, a lot of shopping options (sorry, no Net-a-Porter), plus you get a $10 gift card just for signing up. And the best part? More shopping, less guilt.

So if you feel like shopping on the likes of Nordstrom, Shopbop, Bloomingdale's, Old Navy, Saks, Target, Zappos, Bluefly and YOOX - to name a few - at least make some cash doing it for, you know, more shopping.

We seriously just made $39.00 on some relatively small purchases we would have made anyway. Maybe it really is magic...

-- JAZZI McGILBERT

The new Chanel video for Coco Mademoiselle with Keira Knightley is fun to watch. Keira looks seriously amazing, like a silent movie star. We don't know if we've ever seen her look more beautiful.

But we have to confess that we're even more excited about the opportunity to take a "virtual tour" of Coco Chanel's apartment, which you can also do on the promo website.

You get to check out the original furniture, including Coco Chanel's funny crystal balls and other knickknacks, in a format that reminded us of a video game;

We expected aliens to jump out from behind the Coromandel screens and start shooting at any second.

--ALISON COOL