It may only be Halloween weekend, but according to the fabulous folks at J.Crew, it’s already beginning to feel a lot like Christmas. Yesterday evening, American Express and the classic-cool high street store joined forces to celebrate the launch of the latter’s Holiday 2010 collection at their Fifth Avenue flagship store.

As a line of eager shoppers wrapped around the block outside, J.Crew’s creative team mingled with those inside—and were more than happy to spill the details on their holiday gifting lists. “I think I’ve bought something like 12 gingham shirts at this point,” laughed Jenna Lyons, the brand’s President and Executive Creative Director (and our own longtime girl crush). “And lots of cashmere socks—I mean, who would actually spend $30 on a pair of socks for themselves? They’re the sort of extravagant thing you’d never treat yourself to—which is why they make for a great gift.”

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