Avon

While Fergie’s first fragrance, Outspoken, may have not made our list of best selling celebrity fragrances, its launch last year was Avon’s most successful fragrance launch in the cosmetic company’s 125 year history.

This summer, the Black Eyed Pea will launch a sequel to the original floral scent. It’s called Outspoken Intense, and this one, she says, smells even better.

We journeyed up to Madison Square Garden earlier this week where Avon was hosting 5,000 spirited Avon representatives as part of their Avon Believe World Tour, to figure out what’s so “intense” about the singer’s latest perfume.

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Reese Witherspoon–who is reportedly marrying beau Jim Toth this weekend in a Monique Lhuillier gown–has been busy lately shooting Water For Elephants and her May US Vogue cover. She can now add a new fragrance launch to her hectic schedule. Actually, it’s three fragrances.

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Andrea Jung, Avon’s chairman and CEO, had to go on the defensive after the company reported a 15% decrease in profits for the fourth quarter. Blaming “execution” problems and governmental/economic issues in Brazil and Russia, she attempted to explain Avon’s plummeting profits to Wall Street analysts.

According to WWD, analysts were pretty blunt in their questioning. Andrea had to address questions like, “[S]houldn’t there be a bunch of people who lose their jobs over such awful execution?” Her answers were a little cagey, but it sounds like some organizational changes may be on the way. “I’ve got to make sure we’ve got the right organizational structure, which may be different than it has been,” was one of her responses.

Avon is going to upgrade aging technology in Brazil and spend less on advertising in Russia to offset tax rules there that were affecting salespeople in that country.

But honestly, doesn’t Avon have bigger problems?

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When I heard that I was going to interview Christy Turlington Burns, I immediately YouTubed George Michael’s “Freedom 1990” video for inspiration, which is of course the quintessential supermodel-meets-pop culture study. But that was 20 years ago. She has done so much since then, and her resume reads like that of a modern-day renaissance woman: model, yoga guru, clothing designer, mother, philanthropist, writer, director.

Christy’s newest venture is acting as the face and spokeswoman for Avon’s new fragrance, Slip Into, which will be released in 2011. The name is meant to be evocative of the moment a woman slips on a pair of high heels, and the feeling of empowerment and sophistication that goes along with it (and presumably without the twisted ankles and calluses).

The fragrance is an oriental floral, with notes of violet, orchid, and ambers, among other things. The bottle is inspired by the curve of a woman’s calf.

This afternoon, a small group of writers got to speak to her via phone, and we talked fragrance, beauty rituals, career, and philanthropy.

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Arguably the most well-known door-to-door beauty brand, Avon has teamed up with body-con label Hervé Leger to launch two new perfumes this fall: Hervé Léger Femme and Hervé Léger Homme.

While Hervé, owned by the BCBG Max Azria Group, is a fairly upscale brand–at least in terms of price–the partnership makes sense.

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I don’t wear tons of jewelry but I do love big rings. I also happen to lose them quite easily, especially the more expensive ones. Over the past few years I’ve had a couple of rings that without fail get multiple compliments every time I wear them to a fashion event. (Of course the one [...]

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Okay, not to beat the dead horse on perfume. But when we read in WWD that both Demi Moore and Fergie are launching fragrances, we must write something. Let’s start with Fergie. I will fully admit that as much as I wanted to hate Fergie Ferg, The Dutchess had some really catchy ass songs on [...]

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Reese Witherspoon has joined the ranks of the celebrity perfumer, thank to her relationship with Avon. She’s been an ambassador for the brand for the past two years and will now launch her first fragrance in November, In Bloom by Reese Witherspoon. We often question how involved these famous people get in the production of [...]

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I’ve always been a powder blush kind of girl – creams scare me. But come summer, I’m loathe to put more powder on my already sweaty face and since there’s been a recent spate of cream stick launches, which are so much more appealing than compact creams, I was willing to try again. I started [...]

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Starting October 13th, NYLON will have a new Beauty Director, Holly Siegel. Holly, formerly Senior Editor of ELLEgirl.com, followed by a brief stint at Bellasugar, will be replacing longtime Beauty Director Fiorella Valdesolo, who’s starting a serious freelancing career for Glamour.com and others, in addition to continuing her work for NYLON. We happen to know [...]

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Not since Stella McCartney and LeSportsac teamed up has there been such a “what?!” in the accessories world: Today, earlier rumors were confirmed that Lauren Conrad will pair with Avon, the makeup brand, to launch a new line of accessories for their youth-geared line, Mark. These bags (and presumably, these makeup cases) are different from [...]

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Gucci Gets a Freak

No wonder male models have such a hard time. While high fashion brands eschew the Cocos and the Chanels in lieu of actresses and It girls for their clothing campaigns, designers continue to use models as the face of their fragrances, (most of the time). But it doesn’t hold true for the boys. Matthew McConaughey [...]

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