London Fashion Week is in full swing today, and we thought who better to give us the inside scoop on all that goes on there than the people from My-Wardrobe.com, an e-commerce site that’s become our go-to for the coolest emerging British designers taking LFW by storm, getting investments from huge luxury conglomerates, etc.
Here, My-Wardrobe’s Editor in Chief Nicola Copping and Fashion Director Carmen Borgonovo. While we’re there covering from a writer’s point of view, they’re there looking at collections from the point of view of a retailer. Here, they both told us about how they prepare, what shows they’ll be attending, what trends they’ll be looking for, and why London Fashion Week is so cool. Read on for our interviews.