The Mysterious Case of Christina Hendricks’ Ports 1961 Event at Bloomingdale’s
Last night, Ports 1961 showcased their Fall/Winter 2010 collection on Bloomingdale’s fourth floor. There was quite a turnout for the event, a mini fashion show and cocktail reception, as Mad Men star Christina Hendricks was billed as the host.
“Christina Hendricks, star of Mad Men, will host a cocktail reception and will be on hand for a special presentation of the Ports 1961 Fall/Winter 2010 Collection at Bloomingdale’s 59th Street,” read the release.
It’s true, she was there, and looked stunning in a Ports 1961 sheath dress. And she graciously and patiently signed autographs and posed for photos with adoring fans for nearly an hour. But her actual involvement with the Ports 1961 presentation was suspiciously limited. She never once took the stage during the presentation, and the 10 or so press outlets who had attended the event with the promise of interviewing Hendricks, myself including, were left without quotes. I was told, rather cryptically, when I got to the fourth floor, that Hendricks would not be conducting any interviews.
The clothes were gorgeous, and we’re seriously coveting the textured thick tights the models were wearing, but the real story was Hendricks’ sudden lack of involvement with the Ports event.





