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Show Packages: think of them as baseball cards for the fashion set. For casting directors, they’re pertinent to their jobs in the days leading up to Fashion Week, but for the rest of us… well, they’re another excuse to ogle pretty faces, and take a look at who will be gracing the runways during the upcoming week. The biggest agencies are rolling out their strongest lineups this season…and while some present rather basic packages featuring simple photos of their models, there are a few that take creative license in the best way.

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Magazines

Hilary Rhoda Hits the Beach in FOAM Magazine

Friday, Mar 4, 2011 / 3:00 PM

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Name: Xiaowen

Age: 18

Occupation: Model

Agency: IMG

Where are you from originally? Beijing

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We’re always curious as to why we don’t see Hilary Rhoda in more magazines.

Maybe it’s because she’s so rich that she doesn’t have to do editorials? Maybe it’s because she doesn’t like doing them? Maybe it’s because her All-American looks don’t work in high fashion?

Yes, we realize that final suggestion is preposterous. But Rhoda’s card for her new New York agency, Women, is more directional than anything we’ve seen her do recently. And that’s not saying much.

We’re wondering if the move from IMG–best known for repping commercial models like Tyra Banks–means that Ms. Estee Lauder is looking to book some Love editorials.

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While Dakota Fanning may have suddenly appeared on IMG’s model board, another starlet has fallen off.

The “troubled” Taylor Momsen, who signed with IMG in 2008, is no longer with the firm.

This morning, an IMG employee confirmed to Fashionista that they no long represent the actress/singer/pseudo-trouble maker. We’re guessing their last big deal with Momsen was the Material Girl campaign, which was inked long before she flashed her bandaged boobs to an audience at Don Hill’s.

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From Zoe to The Row: Every time one of those weird Bing “commercials” came on during the Rachel Zoe Project, we couldn’t help but think, “Why is Microsoft trying so hard to make Bing happen and why are they targeting Rachel Zoe’s audience?” Now, they’re tapping into another fashion brand–The Row. In an exclusive partnership, Bing.com will air coverage of their SS2011 collection in two “short films.” A teaser is up now. According to a press release, this collab makes sense because, “Bing and The Row share a commitment to visual beauty which combine for a unique partnership.” Okay, Bing. {Bing.com}

Tom Florio to IMG: Tom Florio left his publishing position at Condé Nast over three months ago and we’ve all been wondering what his next job would be. Turns out, IMG created one for him. The company announced today Florio’s appointment as senior advisor for fashion to the office of the chairman, effective October 1. {Daily Front Row}

Awkward Next Top Model: On Monday night’s live finale of Australia’s Next Top Model, host Sarah Murdoch announced the wrong winner, only to find out through her earpiece and correct herself after Kelsey made her heartfelt acceptance speech. Awkward. However, all is not lost for Kelsey. Because of the mistake and closeness of the votes, both her and Amanda (the real winner) won the grand prize which is $25,000, a trip to NYC and a Harper’s Bazaar cover. {DDG Daily}

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We were right again. We were pretty excited about this and it’s definitely our favorite Vogue cover in a while; maybe just because we love Carey so much and that Chanel couture number is refreshingly edgy for the American glossy. The shoot was styled by Grace Coddington and shot by Peter Lindbergh. {Catwalk Queen}

The “New” Chanel Iman: Chanel Iman, who at 19 years old is well on her way to becoming a household name, is ready to change and evolve. With fashion week imminent, the runway fixture and Victoria’s Secret model has just signed with IMG after seven months with Supreme. “It’s the celebration of a new me,” she says. {Daily Front Row}

Tavi Styles at Fashion Week: Tavi continues to be unstoppable. Part of Alice & Olivia’s presentation will be styled by the 14 year old blogger. Designer Stacey Bendet calls her “one of the most original people in fashion right now.” {Elle.com}

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In breaking modeling news, Tyra Banks has re-signed with her agency of yore, IMG. What this means: Tyra will probably be popping up on covers and in editorials very soon. And what a perfect moment for the model-actress-host-novelist-photographer-mentor to segue back into modeling, right when curvy is in and the Glamazon might finally be backing [...]

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Less than a day after Mercedes-Benz Fashion Week head honcho Fern Mallis announced she was leaving to head up her own consulting firm, parent company IMG sent out an email blast detailing its plans for holding next season’s shows at Lincoln Center. While we couldn’t spy anything groundbreaking in the release, here’s what was of [...]

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Fern Mallis, founder and lead orchestrator of Mercedes Benz New York Fashion Week, is leaving the event’s production company, IMG, to launch her own consulting firm. This is a big deal. Mallis is directly responsible for the establishment of New York Fashion Week in 1993 as we know it today. At that time, she was [...]

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< ? $caption[1] = "Marloes Horst: Height 5’9\”, blonde hair, blue eyes

Those lips, those eyes. We can’t really find the words to describe this fresh-faced Dutch beauty. Since 2007 Marloes has graced a few magazine covers and has appeared in a handful of editorials, but we’re betting that 2010 will be the year she really takes the modeling world by storm. We just want to see more of her, please!” ?>
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< ? $caption[2] = "Hannah Holman: Height 5’8\”, blonde hair, blue eyes
This American girl has some serious Italian fashion cred. Hannah made her debut in New York over the summer when she closed Prada’s Resort show and opened for Miu Miu’s the next day. And recall those pretty fall Miu Miu ads? They featured Hannah. Miuccia’s taken quite a liking to the young model. Who will fall for her next?” ?>
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< ? $caption[3] = "Ginta Lapina: Height 5’10\”, blonde hair, blue eyes
Ginta’s striking features caught our attention, but it is her versatility in editorials that has held our affection. And it’s this same convincing versatility that reminds us a lot of another model: Daria W. Ginta can be sensual in Vogue Italia or playful in Dazed. We don’t mind which role she plays, we’ll take her any way we can get her.” ?>
< ? $slide[4] = "http://fashionista.com/2010/01/19/fridaimg.jpg" ?>
< ? $caption[4] = "Frida Gustavsson: Height 5’11\”, blonde hair, blue-gray eyes
Frida only just signed with IMG this past year, but her star is rising rapidly–she was the fourth most requested model of the spring season and walked in a staggering 60 shows! We first noticed Frida after Dior’s S/S10 show. (The baby-faced Swede can really rock a red lip.) Will Frida break her own record and walk in even more shows this season? Stay tuned!” ?>
< ? $slide[5] = "http://fashionista.com/2010/01/19/nimuew.jpg" ?>
< ? $caption[5] = "Nimue Smit: Height 5’11\”, blonde hair, blue eyes
Nimue’s walked in her fair share of shows (Stateside and abroad) and has been featured in a number of campaigns and editorials. Her most recent Armani ads left us wanting more–those eyes are bewitching! We’ve fallen for Nimue’s pixie features and are looking forward to seeing a lot more of her.” ?>
< ? $slide[6] = "http://fashionista.com/2010/01/20/valerija_kelava.jpg" ?>
< ? $caption[6] = "Valerija Kelava: Height 5’9.5\”, brown hair, blue-green eyes
This super-new brunette is bound to make a splash all over fashion week. After opening Chris Kane’s SS10 show, she’s been featured in Proenza’s and Prada’s pre-fall presentations and most recently shot by Juergen Teller for Celine’s SS10 ads. We’re obsessed with her edgy bangs and intense stare, which reminds us of our other current obsessions Jaqueline and Iris. We think she’d be perfect at Givenchy, don’t you?” ?>

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Dear Los Angeles, You know I love you. I do. I miss living in your sunny confines sometimes, though my heart has always resided firmly in New York. But, seriously, you’ve got to stop trying to make Fashion Week happen. It’s not going to happen. We’ve questioned your motives on this front before and we [...]

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