Kickstarter’s Strangest Successes: We’re fascinated by Kickstarter’s potential to launch fashion brands, and even more fascinated by some of the crazy stuff that gets $$$–here are the 10 wackiest. Olympic Mania: We like to think we’re not the only ones whose lives are now fully consumed by watching Olympic events and medal counts (right guys?!). Read more →
Olympic Style Stars: There’s more to our Olympic athletes than sportswear – they wear normal clothes too! We took a closer look at some of the brands they wear outside of the training facilities. Decoding Wedding Dress Codes: Is it just us, or have dress codes become increasingly difficult to figure out lately? What does Read more →
As we’ve detailed in this comprehensive guide, online crowdfunding site Kickstarter can be a great way to fund a fledgling fashion brand. The site is full of great ideas and promising lines and then there are also some bizarre, quirky, entirely unnecessary ones that end up being equally successful, if not more so. From a Read more →
Just last week, small Boston-based fashion start up Ministry of Supply raised over $400,000 to fund their line of sweat-resistant men’s shirts. That’s significantly more money than the winner of the CFDA/Vogue Fashion Fund gets and they didn’t even have to stage a presentation in front of a cold-hearted and intimidating Anna Wintour. So, how Read more →
Kickstarter.com is a pretty fascinating place. Think of the most bizarre, unnecessary idea for a gadget or product and there’s something even more bizarre and unnecessary raising thousands of dollars. Case in point: these amazing “Kitten Garden Party Leggings” by a brand called Pretty Snake, which have already exceeded their funding goal of $5,000. And Read more →
