It seems that Project G-Style wasn’t just an intern’s dream after all.
Google will launch its very own “create-your-own” boutique channel on Wednesday called Boutiques.com, reports WWD.
The site, currently password protected, is the result of Google’s acquisition of Like.com last August. So we should have seen this coming, since Like.com and its adjoining properties are all related to online shopping.
Like.com has made a business of creating holistic ways to shop online. The founding site let’s you shop for very, very specific items. Couturious allows users to play stylist for the day. And Weardrobe makes buying your favorite pieces from street style photos possible.
The San Francisco-based start-up’s latest venture, WhatToWear.com, is a Q&A forum where readers ask style questions and professional stylists–as well as other readers–answer them.
Britt and I have wanted tutus for a while now. From this, this, this and this, tutus are everywhere and anywhere. When we finally found our dream tulle skirt, at a Mango press presentation no less, we were smitten. The good people at Factory PR were nice enough to send over a few extra skirts, Read more →
In what they hope will be an upgrade from fashion scrapbooking sites like Polyvore, the founders of Like.com have created Couturious.com, a site that allows users to choose items and put them together on an avatar, creating a “virtual styling experience.” Basically, you’ll be able to go online and mix and match pieces on a Read more →
