OPI, the mega popular salon nail polish staple, churns out eight nail polish collections a year. And the more quirky and punny the name, the better. (Its best-seller, for the record, is the cult favorite red “I’m Not Really A Waitress.”)
At an event yesterday to promote the launch of the nail polish powerhouse’s newest Liquid Sand line, Bond Girls (a follow-up to its James Bond collection, out April 1), we checked in with OPI’s CEO Suzi Weiss-Fischmann.
We grilled the refreshingly open-book Weiss-Fischmann on upcoming lines (Game of Thrones, please?), the death of nail art, and how on earth she comes up with those nail polish names.